Now that it's the Most Wonderful Time of the Year is upon us, we can reflect on our most wonderful year so far. 2016 was the year of change and growth this year at Made In. So many wonderful things happened that it’s hard to put it all in one blog post, but I will try....
Welcome to the world, PseudoCinema! The newest channel to join the Made In Network family just launched this week. What is PseudoCinema? We hope this explains a bit for you...
Stacy Pearsall, former Air Force combat photographer, is now on a new mission, and it’s not one chosen by the military. Pearsall’s Veterans Portrait Project is her calling to travel around the United States, capturing soulful portraits of those who have served our country. As Pearsall says in the intro to each video in the series, “the goal of the project is to show that every veteran is an individual and has a unique story.”
You’ve heard of Rock the Vote, but have you heard of YouTube the Vote? It’s not so much a movement, but it’s a reflection in the way access to and use of digital content has changed the way we participate in the election process here in the United States.
(Hint: They’re probably watching YouTube!)
You may have already seen the deluge of articles this week reporting the changing television and video viewership habits of teens. Over the past 15 years, investment and research company Piper Jaffray has been tracking the purchase and entertainment habits of over 140,000 teens and collected over 37 million data points. The big news from this year’s report is that, for the very first time, YouTube daily viewership eclipsed cable TV daily viewership. It’s a small margin (26% of teens surveyed said they watched YouTube every day and 25% said they watched cable television every day)
Data has been a buzzword for quite some time, but the power that it packs is incredible. Data is any information that can be turned into useful insights and actionable steps after just a bit of analysis. With changing technology and the resulting new ways of consuming media, massive amounts of data on consumers are collected each passing second (1TB of data is collected on Spotify users alone each day). The way companies harness and utilize this data can change everything - and I mean everything.
Advertising Week 2016 has officially ended, but there’s no doubt that a big topic was how video has revolutionized the advertising and marketing world. Both YouTube and Facebook video have changed the way consumers digest all types of content. For the advertising and marketing community, video in general is considered the future of marketing.
Tim Burton’s new children’s fantasy film Miss Peregrine's Home for Peculiar Children opens this Friday, September 30th. To celebrate the film’s release, Parade Magazine and Community Table decided to ask kids what foods they think are peculiar...
Work with what you know- and we do. Here at Made In Network, we’re all YouTube channel aficionados as well as experts. So what do we watch, and why do we love it? This week we grabbed a Made In-er to find out channels they are bingeing on right now and what makes those videos watch-worthy.
Movies make us hungry, so our friends at CinemaSins teamed up with Community Table for the ultimate film inspired culinary experiences. This Movie Recipes mash-up kicks off with CinemaSins creators Jeremy Scott and Chris Atkinson discussing Baz Luhrmann's Moulin Rouge! and what type of meal they think Lady Marmalade might approve.
When I think about Swisher Sweets, the dreams and aspirations of up and coming artists isn't the first thought that crosses my mind. But Swisher has managed to change my perception with their YouTube series, Since Day One...
SXSW-ers: it's Panel Picker time! The last day to vote for your favorite SXSW Panels is September 2, 2016. As most of you know, the conference at SXSW has a history of launching innovative products and bringing together So, in between your day parties (and night parties), here's a few panels we think will keep you awake during the conference next March in Austin
Most late-night talk shows have the same basic format – a monologue, some jokes, some guests. So why would a viewer prefer Jimmy Fallon to Jimmy Kimmel, or vice-versa? Why does Stephen Colbert on CBS feel so different from Stephen Colbert on Comedy Central? What makes someone want to watch Samantha Bee or Larry Wilmore, and not Bill Maher? The answer is voice, and point of view. Each of these shows offers something different, and their fans find something in the voice of each that makes them laugh. Or think! The voice of your show or channel is the most unique thing you have to offer.
The first annual Defy Film Festival is debuting tomorrow in Nashville. We're proud to support this wonderfully curated film festival in its inaugural year. Here's a little more information about #DefyFF straight from the source